Updated: May 1, 2021
Five new Chamber board members: Kim Felton – Elevations Credit Union Steve Hinson – Flatirons Habitat for Humanity Tom Kelly – McWhinney David Manley – New York Life Insurance Company Seth Patterson – Patterson & Company Joining existing Board Members: Lizabeth Geiser – Centura Health Grayson Hofferber – Millenial Wealth Management Stan Jezierski – Broomfield City Council Bo Martinez – City and County of Broomfield Pat Monacelli – Foothills United Way Bill Noonan – Great Western Bank Jim Vonachen – Vonachen & Associates
Six months after he took on the interim position, Sam Taylor has been named the permanent CEO and president of Access Broomfield Chamber.
Grayson Hofferber, of Millennial Wealth Management, will be the chair of the chamber’s board of directors for 2018, former chair Bill Noonan announced in a press release Wednesday.
“With the appointment of Sam Taylor and the seating of five new members of the board, the Broomfield Chamber is moving forward with new programs and opportunities to promote the business community in and around Broomfield,” Noonan said.
Taylor said a large part of 2017 was cleaning up chamber records and removing companies from the membership list that hadn’t paid dues in a year or two.
One option he offered was if a business paid for the current year, he would write off the last year and they could continue to be members.
“Our finances made it look like we were better off a year ago because we had dues on the books,” Taylor said. “We’ve cleared that out and now we’re going back up from that point.”
In past four years, membership went from 622 down to 400 in July when Taylor took over the helm and is now at 374.
There can be a reluctance to remove names from the register because it makes the chamber look larger than it is, Taylor said, but now they are operating under updated numbers.
Typically for a chamber Broomfield’s size membership typically drops two or three members a month. Starting in January, Taylor’s goal is to recruit 10 new members each month to reach 500 members by December.
Some newer members include Children’s Hospital Colorado, Gogo Business Aviation, 800 Hoyt Development, Swisslog Healthcare and Urban Frontier.
Businesses such as Kaiser have rejoined.
“Earlier this year, it was rather dire,” Taylor said. “The financial situation in the first quarter of 2017 was very touch-and-go.”
The chamber has cut a lot of expenses that it didn’t need, and has added quite a few members, he said.
Last month, the chamber also hired Les Madson, on a commission basis, to handle memberships and sales for the chamber and to work on business development.
Taylor took on the interim position following the July 2017 departure of Jennifer Kerr.
Kerr, who worked for the chamber for 12 years, resigned from her post as CEO in mid-July. She began her tenure there as membership director.
The chamber is drumming up more excitement and attendance at various events, Noonan said, and has more ventures, including plans to revive old programs for 2018.
Broomfield HYPE, Helping Young Professionals Evolve, is another program the chamber is focusing on to engage local millennials.
In 2018, the chamber plans on introducing “Exec Connect” — a monthly series of lunches with guest speakers. In the spring, leaders have a four-week entrepreneurial business series planned that is based on the experiences of CEOs in the Broomfield area who will discuss what it takes to build a successful business.
“Our goal is to provide a one-stop place for any business and (provide) what they need,” Noonan said, “whether it’s seminars for access to capital, information on the city, whether it’s information on how we can grow and who’s building what building.”
One big change coming for 2018 is highlighting nonprofits — from featuring them on Channel 8 to including them in now-monthly After Hour events.
The chamber got away from doing so about a year ago, Taylor said, but last month Cold Creek Education was highlighted. By doing so, chamber officials hope to expose businesses to organizations that they don’t have time to research.
If a company has money they want to donate, but don’t know where to turn, the chamber can be the place to put businesses in touch with nonprofits such as A Precious Child, Broomfield FISH, Early Childhood Council or groups that work with animals, art or open space.
“A lot of them are not giving because they’re busy and they don’t know what to do,” Tayor said. “If they just say ‘I want to give, but I’m not sure where,’ then we put them in touch with the Broomfield Community Foundation.”
Taylor said he’s a firm believer a good community has three pillars — a fiscally responsible government, strong businesses and good nonprofits.
After the Broomfield City Council election Grayson, who ran for Ward 5, said he wasn’t sure which direction things would take for him, and he is excited to be a larger part of the leadership at the chamber.
As one of the founding members of HYPE, he is interested in growing that group and expanding events.
“That’s going to be a huge conduit for new membership and membership engagement,” Hofferber said. “I think the leadership is now all together with the understanding that in order for us to continue to grow membership at the chamber we have to engage younger professionals. That’s largely why we’re putting more weight behind this particular group.”
In addition to the traditional networking happy hours, HYPE will now add quarterly community service projects to their calendar as well as business resource opportunities. They will continue to be part of chamber After Hour and larger events.
Currently the group has a core group of 35 professionals with interest from more than 250 young people, he said, so another goal is to engage those who have expressed interest and have them become active participants.
The chamber also is a member of Metro North Chamber of Commerce, which is a more regional organization that supports candidates for office, Taylor said. Broomfield’s chamber supports business agendas or pieces of legislation that promote pro business policies.
The Broomfield Chamber is focused on organizations that promote good business health in the Broomfield community, he said, and don’t necessarily have to be in Broomfield but should be in an approximate 20-mile radius and must serve area people.
“We’ll reach out and talk to any business as long as they do business in the area or serve Broomfield clientele,” he said. “Urban Frontier, as an example, has an office in Denver, but they do so much work in Broomfield and have a vested interest in Broomfield.”